Archie Goes to Bollywood
Sat, April 10, 2021

Archie Goes to Bollywood

“Archie” is one of the most popular comics series ever released. Its popularity has resulted in it being made into films, television shows, cartoons, and video games. It’s also found a lot of fans across different countries in the world / Photo by: BagoGames via Flickr

 

“Archie” is one of the most popular comics series ever released. Its popularity has resulted in it being made into films, television shows, cartoons, and video games. It’s also found a lot of fans across different countries in the world. 

The Sentinel, the largest media group of North-East India, reported on their website that the Archie Comic Publication CEO and publisher John Goldwater announced that “Archie” will be having a Bollywood-style movie in an email he sent to several news agencies. 

“Definitely. One of my first moves as CEO of the company was to pull the brand out of its ‘retro’ vibe. I didn’t want the comics to read like something that happened in the 50s,” Goldwater said when asked about what will they do to make the 40s comic book classic to be relevant in today’s generation. 

The New Indian Express, an Indian English-language broadsheet daily newspaper, also quoted Goldwater on the film’s progress, saying, “We’re in the early days, but it’s a hugely exciting idea and we’re lucky to be partnering with such a wonderful team at Graphic India. The ‘Archie’ characters are insanely popular around the world.”

 

Archie in the Incredible Comic Con India

Aside from this future Bollywood-style Archie movie, the franchise will have another Indian project, a collaboration with Comic Con India titled “Archie in the Incredible Comic Con India,” a comics whose story will be set in contemporary times. The India-specific comic book will feature Archie and the gang while they are in the country. Exchange 4 Media, a one-stop information platform for the media industry, said in their article that Archie Andrews, Jughead Jones, Betty Cooper, Veronica Lodge, and Reggie Mantle will be seen indulging in fun-filled adventures at Comic Con India. There will be a lot of cosplays and comic book conventions where the characters will take selfies and go merch shopping. 

The comic book will be created by a team from Comic Con India together with the leading artists and writers from Archie Comics namely cover artist Dan Parent, scriptwriter and artist Bill Golliher, lettering artist Jack Morelli, and colorist Glenn Whitmore. Fans should never miss the chance to get a copy of this comic book since it is a limited edition that will be made available to those who will attend the Comic Con India shows in 2019 that will be held in the cities of Bangalore, Mumbai, Delhi, and Ahmedabad. 

Jatin Varma, founder of Comic Con India said, “The launch of this limited-edition comic book intends to reignite the ‘American dreams’ of Indian pop culture enthusiasts. The book will be something that audiences would love to possess for a very long time. It is an earnest effort by Comic Con India to give back to its fans for all the love and support they have been showing for more than a decade to India’s greatest pop culture experience.” 

Archie Comics: A Classic Story for Everybody

Timeless classics never fail to entertain their audiences at every generation. Archie Comics has proven that it can remain as a relevant comic book for teenagers of different generations since the story basically revolves around high schoolers in a city. Before the Riverdale gang became one of the rising characters on Netflix, the Archie gang already has a big reputation that was built on an idealized American city frozen in time.

In an article published by Vox, an American news and opinion website, it was mentioned that the Archie comics debuted in December 1941. However, it was only when artist Dan DeCarlo established the visual aesthetics for the comic books in the late 1950s that the look of Archie Comics for the next half a century was defined.

When the sales of Archie comics started to spiral down, the company believed that they had to adapt to changes in order to survive in the 21st century. The evolution of the Archie comics continued when Jon Goldwater assumed the role of the Archie Comics CEO and publisher in 2019. 

Archie Comics has proven that it can remain as a relevant comic book for teenagers of different generations since the story basically revolves around high schoolers in a city / Photo by: Joel Kramer via Flickr

 

Archie Comics in the Modern Comic Book Era

Goldwater took full responsibility for the editorial risks that the company has done so far, and these successfully reinvigorated the franchise. Goldwater encouraged unconventional approaches to Archie concepts and he brought in new creators that completed the overhaul of the publication’s core titles.

Archie Comics doesn’t have the intimidating aura of superhero characters, but a relaunch is just what it needed to show readers that the company is committed to change across the board. 

The company has also announced that they will be releasing the series “Jughead,” “Betty & Veronica,” and “Life With Kevin” and launched a $350,000 Kickstarter campaign to crowdfund these titles. “Archie” might be a strong start for the relaunch, but “Jughead” has cemented itself as the crown jewel since it debuted in October 2015. The comic book centers on Archie’s BFF, who also has a goofy appeal, which makes him one of the most favorite characters in the story ever since.