|The world of dating has changed with the advancement of technology. People now have smartphones and devices where they can find love and go out with anyone they wish to date / Photo by: nd3000 via Shutterstock|
The world of dating has changed with the advancement of technology. People now have smartphones and devices where they can find love and go out with anyone they wish to date. Meeting people and falling in love has never been easier since dating apps like Tinder arrived.
Launched in September 2012, Tinder was founded by Sean Rad, Jonathan Badeen, Justin Mateen, Joe Munoz, Dinesh Moorjani, and Whitney Wolfe. The app uses a person’s location to match members, who are allowed to choose who they want to talk to. Users can swipe right if they like someone on the app and swipe left if they don’t. Tinder was immediately introduced to the public after being initially trialed in a series of US college campuses. By late 2013, the app had processed more than 350 million swipes per day.
Business of Apps, the leading media and information brand for the app industry, reported that there are over 57 million Tinder users from 190 countries across the world. In 2014, Tinder processed more than one billion swipes per day. The number has now risen to 1.6 billion. The app is also the most popular dating app among millennials, followed by Bumble, OkCupid, and Hinge. Reports also revealed that 72% of mobile dating app users believe that Tinder is the most racially diverse dating app.
Why People Like Using Tinder
Tinder has influenced change in the way dating is looked at. According to The Atlantic, an American magazine and multi-platform publisher that covers news, politics, culture, technology, health, and more, Tinder changed how people find and court their potential partners. However, what people are looking for is largely the same: companionship and/or sexual satisfaction.
Tinder has helped many people meet new friends or partners. It has expanded the reach of singles' social networks, facilitating interactions between people who might never have crossed paths otherwise. However, the app is also generally associated with casual or “hook up” sex. Some people think that if you are using Tinder, you’re automatically someone looking for others to have sex with.
A 2016 study suggested that people do not always use Tinder for hook up sex. The researchers collected responses from 266 current or former Tinder users between the ages of 18 and 30 and asked them several questions. Some of the questions included how often they used the app, how many Tinder one-night stands they’d had, and whether they had succeeded in meeting a Tinder match offline. The participants were also asked to reveal to what extent they agreed or disagreed with a series of statements about why they used Tinder.
The findings of the study revealed that there are four main reasons why young adults love using Tinder: love and casual sex, validation and self-worth, excitement, and ease of communication. It also noted that 23% of the participants used the app daily, while 20% used it less than once a month or only once or twice. Also, 45.5% of them had gone on a personal date following a match on Tinder, with 18% reporting a one-night stand following a match on Tinder.
|Tinder changed how people find and court their potential partners. However, what people are looking for is largely the same: companionship and/or sexual satisfaction / Photo by: Varavin88 via Shutterstock|
Is Tinder a Waste of Time?
With billions of swipes per day, it’s not hard to see why Tinder has dominated the modern dating industry. It has completely altered the way we approach online dating, in a positive way. However, it is not without its faults. Just like other apps, Tinder is prone to predators and manipulators. Some people have even said that it is not worth using.
A recent study revealed that Tinder doesn’t offer new opportunities, especially for people who can’t pull off one-night stands even without using it. Trond Viggo Grøntvedt, a postdoctoral fellow from the Norwegian University of Science and Technology’s (NTNU) Department of Psychology, stated that the app provides a limited increase in the number of one-night stands for people who have not had sexual relations outside Tinder. This means that for people like them, the dating app is pretty much useless.
The researchers discovered that only 20% of users had one-night stands after using Tinder, while the rest of the population had only experienced this once. This is equivalent to eight out of 10 users not having sex after using the app."Tinder may offer new sexual opportunities, but these appear to be very limited," Leif Edward Ottesen Kennair, professor at the Department of Psychology at NTNU, said.
While many people have succeeded on Tinder and have had casual hookups, the researchers found little reason that the app can lead to more short-term sexual relationships than before. According to Phys.org, an internet portal that provides the latest news on science, it has limited effectiveness for the vast majority of users in terms of meeting people who will probably succeed just as well by socializing in person.
According to the study, people need to have a lot of hits before leading to a meet-up. In fact, the dating app is practically useless for meeting a long-term partner. Indeed, Tinder might be an app that can bring you joy, but you must be mindful of the time you spend using it.